by Juliet Rumley
Over the last year I realized that podcasts have been a trending medium with young millenials. As podcasts are becoming more popular, we are seeing podcasts about education, news, current trends, humorous stories, murder mysteries and so much more. With my search, I discovered that several of my friends listen to podcasts on their way to school and work to help pass the time and learn new things. While hopping on board the podcast train I decided to listen to the best marketing and public relations podcasts and gain a little more knowledge about the field. Here are a few of the best:
1) Vlog Boss Radio by Amy Schmittauer Landino
Amy Schmittauer is literally a vlog boss! Her podcast is filled with techniques, secrets, and stories on how to succeed when creating a strong content vlog. She gives advice on building your social media platforms, networking, branding and includes her own stories to keep it relatable. Also if you aren’t the type to listen to long podcasts, Schmittauer’s are perfect as most of her episodes are between 10-20 minutes.
2) Unforgettable by Adria Decorte
Adria Decorte’s podcast Unforgettable teaches entrepreneurs and businesses how to create a brand and make themselves memorable. Through different case studies, interviews and personal stories, Decorte inspires people to create the best promotional content for your brand and image. She encourages you to stand out and teaches how to grab audience attention in a positive way. I absolutely loved her message and the guest speakers were worth the listen. Her podcast was definitely unforgettable!
3) Content Marketing by Ryan Hanley
Content Marketing is the perfect podcast to learn and understand ways to create media that is both engaging and interesting for all audiences. Hanley breaks down the best way to gain the attention of your consumers within 157 episodes. Hanley has a great way of tying in real world experiences while making his stories entertaining!
4) Young PR Pros by Kristine D’Arbelles, Julia Kent, Ross Simmonds, Clare Bonnyman
This podcast is PERFECT for PR undergraduates and graduates as the hosts discuss ways to advance in careers as young PR professionals. One of the episodes I listened to was “The 30-day Challenge in a New Job” where the host/producer, Clare Bonnyman, talks about her new careers challenges and gives advice for the first 30 days working. After listening to a couple more episodes, Young PR Pros highlights the importance of learning new lessons and the struggles one may face in a relatable and refreshing way.
5) Marketing Over Coffee by John Wall and Christopher Penn
Marketing Over Coffee is surprisingly good! One of the episodes that really stood out to me was “Ted Level Presentations with Tamsen Webster.” Tamsen Webster, who was a guest on the episode, had the BEST way of explaining content marketing and how content marketing is all about having clarity and not just having content. This podcast is fresh with current marketing trends and the hosts are very knowledgeable.
The more I researched for the best marketing and PR podcasts, the more they kept popping up! It is amazing that there are so many podcasts on these topics, which is perfect for college students to listen and learn. If you in the mood to listen to a podcast, make sure you check out one of these!
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