PRSSA-LB hosts their biannual LinkedIn workshop for CSULB JPR students

By: Steve Munoz

​It is so important to be immersed in digital media nowadays. If you think about it, you can literally do everything online. You can shop for groceries, buy clothes and find jobs online.
 
The most fascinating thing to me about the internet are the tools that exist and LinkedIn happens to be one of them. Thanks to our wonderful guest speaker, Jillian Hamilton, students learned how to really take advantage of LinkedIn.
 
Jillian Hamilton is a sophomore at California State University, Long Beach, who is currently pursuing an undergraduate degree in business administration, with a focus on marketing.
 
Hamilton discussed the basics of LinkedIn and the little “secrets” behind the site.
 
“LinkedIn is an online tool that everyone should be using and taking advantage of,” Hamilton said.
 
Hamilton explained that it is very important to have a LinkedIn profile because many companies use it to recruit potential employees. Hamilton also mentions that it is important to have a clear and neat profile to catch the attention of employers.
 
“A profile picture is essential when creating a profile... but it is also important to show your interests,” Hamilton said. “Sometimes people think that their interests are not important, however, when you try to apply for a company, interests are some of the things that they really look at.”
 
I mean, if you’re going to apply to a specific company you better be interested in it, right?

Hamilton closed her workshop by telling students how important it’s to have an online presence because it can help us network and find a job. ​​