By: Thuyvi Pham
Continuing PRSSA’s guest speaker series, Chipotle’s External Communications Manager and CSULB alumnus, Stefani Green spoke about her journey in public relations and her experiences at various companies including the Aquarium of the Pacific, Murad, Mattel and more!
From a nonprofit organization to fashion, skincare, consumer goods, hospitality, fitness and now food, Green has accumulated extensive PR and marketing experience. She began her first internship at the Aquarium of the Pacific and shortly after interned at Michael Stars, a retail company, where she met PRSSA’s advisor, Jennifer Newton.
“Don’t underestimate the internships you do because they can add up and connect you to people you still talk to today,” Green told students.
She explained how through her relationship with Newton, she was able to land a job at Murad and learned a lot about the beauty industry and PR.
Green also talked about her time at Mattel, where she managed marketing and branding for Barbie for six and a half years. She explained how even though it was a great experience, she loved public relations and moved to Chipotle.
Green provided insight on what it’s like at Chipotle, explaining how “every day is different and day-to-day tasks can change at any moment, but that’s also just the reality of PR.” She goes on to explain how since her career, she’s learned that PR is not like any other field, but that’s what she loves about it.
“I’m thankful for all the professors and classes here because they were the building blocks of my career in PR...this is the start of your career, so leverage it,” Green explained as she talked about her time as a student at CSULB.
During her time at CSULB, she also interned at the Aquarium of the Pacific. Though unpaid, Green emphasized the importance of focusing on what you’re passionate about regardless of the pay.
Green concluded her talk with valuable tips on how to pitch a story, emphasizing that the key is to find your story and passion, reach out to those connected to it and tell their story. Green also gifted students who asked questions a free entree card for Chipotle
Looking to get published on our blog?
Email your topics (or drafts) to firstname.lastname@example.org to get started. The publishing deadline for Fall 2020 is November 10.
DRAFTS must be submitted before this deadline.
Drafts submitted after the deadline will NOT be published.