How To Survive Your Job Search

by Lizbeth Galeno

Whether you’re thinking about your summer internship or you’re graduating soon, your mind is constantly thinking about what you’re doing next. Your frequently visited tabs section on the Google homepage is probably full of online job boards, your portfolio website or your LinkedIn page.

There is a ton of emotional stress that comes with the process of a job search. A constant pressure feels like it’s closing in on you each time you realize an application went nowhere, and you go down a spiral of comparing yourself to everyone around you. It’s important however, to stay focused on what’s important and remember these tips as you search.

You’re a PR student — you can do anything!
The great thing about being a public relations major is that it is an extensive field. This means you’re not limited to “public relations internship” search results. Our education has granted us the ability to hit the mark of digital marketing, social media or several communications titles. More good news is that opportunities in PR are everywhere and can follow your interests anywhere. Don’t be afraid, and don’t think you have to put yourself in a bubble. You can potentially be a part of any integrated communications department or agency.

Take advantage of every opportunity
This means doing things that can be intimidating, but it’s necessary. It means getting involved and going to every networking fair, resume workshop and special event applicable to a future PR professional. Talk to your professors often during their office hours. The great thing about our university and department is how much they want us to succeed. These resources that are available to us can be exactly what we need to get our foot in the door.

Know your stuff and stay on top
“Know your stuff” refers to many components of landing a job. Know what you want in a job. Know how to build your resume and your cover letter, and how to tailor it according to each application. Know what you’re going to say in a networking situation, what you can ask in an informational interview or what to do that will set you apart.

Something I always find interesting is seeing an old resume and thinking, wow that was bad. That’s okay, though! Chances are you never saw it that way when you finished it. Maybe you were really proud of that resume. Maybe you’re thinking, how did I get a job with that? You did though. The good news is you know you’re improving and you know that whatever you’ve been taught, it’s working. Chances are in a few years your current best resume won’t look as sharp as the one you will have then, and that’s a good sign. Best of luck!