Guest Speaker Recap: Jamie Jo Meck, Too Faced Cosmetics

By: Steve Munoz

PRSSA-LB members had the opportunity to have a really special guest, Jaymee Jo Meck.

Jo Meck graduated from California State University, Long Beach with a bachelors in merchandise. Even though her degree doesn’t relate to public relations, she still managed to incorporate her merchandising skills into this field! Jo Meck is now the manager of global marketing at Too Faced Cosmetics
 
Jo Meck became a licensed cosmetologist while she was in high school and since then, she realized that the beauty industry was for her. Jo Meck describes herself as creative and that’s why when she got accepted into CSULB she started as a fashion design major, however, over time she realized that fashion design wasn’t for her and switched to merchandising.
 
Jo Meck talked to students about how being “scrappy” is one of the best things to be.
 
“Scrappy is definitely one of my favorite words,'' she said. Jo Meck shared with us that sometimes being “scrappy” can help us to develop better ideas and even better resumes when it’s time to put ourselves out there in the real world.
 
Her first internship was at L'Oréal. That’s where she started to learn more about the field of public relations. It was a great experience for her because from there she realized that the beauty industry was the right path for her.
 
After some time, she found an internship at Too Faced Cosmetics where she started as an assistant, but thanks to her dedication and passion for her job she ended up becoming the manager of global marketing for Too Faced Cosmetics.
 
Jo Meck talked about some of the challenges that she must face at her job. One of them being that she works a lot. Her position requires a lot of time and sometimes it can be hard for her to manage everything at once. However, her job is something that she enjoys no matter what.
One of her favorite things about her job is strategizing campaigns.
 
“I really like making PR modern,” Jo Meck said. Bringing something new to the table is something that Jo Meck enjoys the most about her job
 
Jo Meck concluded her talk by giving us some advice on how to build our resumes. “Don’t make it more than one page… do as many internships as you can… research the company… and give some personality to it.”